Crank up your guitar businesses’ marketing appeal with an effective guitar catalog design. Optimizing your guitar catalog would help give your brand an extra push ahead of the competition. In a saturated guitar business market, it pays to standout and be noticed. This must be anchored by a solid rhythm of product presentation. Combining these factors efficiently will add more bite to your guitar catalog design and thus, more edge to your business. So let’s get loud with these cool design suggestions:

Guitar Catalog Design Ideas that Rock

Use a simple layout.

Guitars will sell on its own virtue. As a longtime guitar aficionado and buyer myself, this is what I have noticed: guitar buyers don’t care as much about how a catalog looks compared to the product images inside. They are more interested on the actual product specs such as the neck, wood quality, pickups and finish. Given this consideration, a simple layout that would give much emphasis on product images would be optimal. Separate the images in vertical columns and use lighter color for the background.

Avoid visual clutter.

The point of putting images on your catalog is to give your customer an idea about actual product appearance. Images, when used in moderation will help make the pages of your catalog more engaging. However, too much visual elements other than the actual product images will confuse your customers. It’s like giving them more than they can take in one browsing. If you can’t evade including more visuals, at least distribute them evenly on the pages.

Write a detailed copy using simple fonts.

Aside from the appearance in print, potential guitar buyers put much importance on the guitars actual specifications. Among other basic information, they are interested on where the guitar was crafted, what type of wood is used for the body and what types of pickup are installed on the guitar cavity. The visuals alone won’t answer these questions alone but the copy would do. So make your text readable by using simple fonts against a light color background. For emphasis on major product selling points, use bold letters and maximize white space for added emphasis on important text.

Make your image crystal clear.

One important trait of an effective guitar catalog is how it presents the details with clarity. Attention to details must be with laser-like precision. The visual are what will make the products sell. Be sure to use cameras with high resolution when taking product shots. Avoid using too much flash for most guitars have glossy finishes that reflect light. If you lack proper photography skills you can hire a professional photographer.

Make your brand standout with excellent printing.

Keep in mind that the design of a catalog conveys the values that a brand represents. Visual elements like shapes, lines, pictures and typographies should have a specific style that is in line with your brand’s corporate identity. However, as much as we give a great deal of weight on a catalog’s overall design, we must not neglect the custom catalog’s print quality. A bad printing company can ruin your guitar catalog design in a snap. Make sure that you entrust your design to an excellent printing company such as ColorPrintingWholesale. Offering the best printing options, top of the line print materials and fast turnaround time, you can be sure that your catalog design is in the right hands. For more information concerning online catalog printing, you can contact us toll free at 866-266-6182.