A trade printer is a wholesale printing company that exclusively accepts orders from other printers. They are privately held printers that do not announce nor franchise their operations. They cater mostly to those in the trade or in the distribution business as well as customers who wants their prints in bulk.

There are many advantages that you can gain when you have your trade printer to assist you, knowing when to call a trade printer is a difficult choice. So when do you avail of trade printing services? Here are some signs that you should look out for:

• When the equipment that you have is not enough to handle a specific project – you can offer services that your equipment otherwise cannot handle when you make use of trade printing services. Use their equipment as your own and cater to a wide audience.
• When you are currently upgrading your equipment but do not want lose any of your customers – w you are saying no to a customer, you are giving your competitors a chance to steal them from you. It is wise to let your trade printing services handle certain jobs while you wait for your equipment to be done.
• When your manpower is not enough – there are cases when you have the equipment that you need but do not have enough man power to handle them. Rather than risk having your prints not finished on time, you should just go to a trade printer.

Also, here is a list of who could benefit the most when they avail of trade printers?

• Franchises — training manuals can now be ordered quickly and efficiently

• Retailers — buy your prints in wholesale to earn a profit

• Learning and Development Professionals — make your study guides and workbooks more affordable and accessible to your students.

• Sales Operations — presentation and marketing materials are easily produced and distributed

• Self Publishers — no upfront payments, no inventories. Just leave it to your trade printer.